Identity: What does it mean to be British?

BJ Cunningham

BJ is a serial entrepreneur and ‘Brand Guru’. He famously created DEATH Cigarettes, then established and sold an integrated brand marketing agency, and co-author an international business best seller. He then established and sold the luxury women’s shoe brand Georgina Goodman, the bamboo cotton SocksoSimple brand, and reignited DEATH Cigarettes as a streetwear brand. A Visiting Professor at Brighton University, he also acts as a Board Level Brand Marketing Consultant to global brands and travels internationally as a highly acclaimed keynote speaker.

Hamish Taylor

Hamish led brand management at BA before taking over as CEO at Eurostar and Sainsbury’s Bank. In his presentation he shows how the balance has shifted from needing information about customers to fully engaging with them – building your entire offering around what you can do for them. He believes that the most powerful breakthroughs come by looking outside your own sector to see how others deal with your problem areas.

LJ Rich

The Click presenter is a self-confessed ‘cool hunter’ and hackathon fan. She’s also a concert pianist and composer and often mixes the two in presentations. LJ looks to the future user experience, from location based tech to mixed reality and the ‘tactile internet.’ We will soon be able to feel turbulence when flying a drone, and have offers pop up in front of our eyes. But how much will we want to tell our devices, and how much should our social currency be worth?